简介:Onthesocialnetworkplatform,complaintsaboutthepublicpolicyformulationandimplementationissuesariselargely.Throughtheinformationaggregation,frequentinteraction,word-of-mouthandemotionalresonanceononlinesocialnetwork,theseinformationwillleadtotheoutbreakofthenetworkcomplaints.Itbringsdifficultiesandchallengesinpublicmanagement.Chinaisunderaperiodofsocialtransformation,andtherearevariousproblemsandcontradictions.Emergencycaneasilyarousegroupcomplaintsononlinenetwork,anditwillleadtonetworkpublicopinionthroughinducingsocialemotionalresonance,whichisharmfultosocialsecurityandstability.Thispaperhasbuilttheevaluationindexsystemfromfourdimensionswithcomplainttext’squality,transmissiontimeliness,userinteractiondegreeandemotionalresonanceexcitedbyemergency.Then,weestablishthedynamicinfluencemeasuremodelofonlinenetizenscomplaintthemebasedonanentropyweightmodel.ThemeasuremodelisprovedtobereasonableandeffectivebytheempiricalresearchofSinaWeibodata.Themodelcaneffectivelysolvethemeasureproblemofgroupcomplaintsinfluencewhentheemergenciesarousesocialemotionalresonance.Ithasimportanttheoreticalsignificanceandpracticalvalueforpublicpolicydecision-makeronlisteningtoonlinegroupcomplaints,understandingpublicopinion,andmakingpublicpolicy.