简介:compound words turn up in 65% technical equipment ads,Compound words in technical equipment ads,there are some differences in the use of these pronouns in the three kinds of advertisements. The first person we almost never occurs in daily consumer goods ads and technical equipment ads
简介:length of a sentence in advertising is usually short. A sentence in daily consumer goods ads has 10.3 words on average,whereas we is used in almost 80% the service ads in the corpus. The following are some examples.,no introduction of a product is necessary in headline